Episode 7 – VideoDustJacket Tour – Marketing Unmasked

by Todd Schnick on November 20, 2009

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Marketing: Unmasked

Marketing: Unmasked

We had the distinct pleasure to attend the official book launch of Marketing: Unmasked, a book written by High Velocity Friends Stephanie Frost and Erik Wolf.

As Stone’s testimonial stated: “Wolf and Frost have given us a rare gift in Marketing: Unmasked – an easy read for attacking the hard problems. ‘Unmasked’ cuts through all the academic babble and misdirection like a fine blade crafting a choice cut. We’re spared the ‘fat’ and served only the prime meat – the knowledge, tools and insight we need to go to market, and the confidence of knowing what to do when we get there.”

The book’s dust jacket reads: “Marketing: Unmasked lays out the fundamentals of small business branding, marketing, design, websites, and social media in a clear and honest manner, and written by industry insiders who have seen a bit of everything.

Stone and I couldn’t agree more. If you are a small business owner, you need to read this book.

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{ 2 comments… read them below or add one }

Stephanie November 20, 2009 at 9:34 pm

Thanks Stone and Todd! :) Another great–and entertaining–video. Love the masks!

Business Market November 20, 2009 at 10:18 pm

The tour guide was very nice, we could have used more time in the markets. Business Market

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